11 metri

Description

Eurobet.live needed to turn passive users into loyal fans. 11 Metri is an instant penalty-kick experience where supporters shoot for daily prizes linked to their favourite team, returning every day for another attempt and validating their email in the process—more than 10,000 verified contacts were generated through this gamified loop.

Achievements

• Tap-to-shoot penalty gameplay with power and accuracy controls
• Daily retry mechanic that boosts retention and stickiness
• Prize catalogue tied to official team merchandise and tickets
• Integrated registration flow with verified email capture
• Live leaderboard and analytics to activate the Eurobet.live user base