THE FABRY JOURNEY
Description
Chiesi Farmaceutici needed a fresh way to educate employees about the rare and complex Fabry Syndrome. The Fabry Journey is a 2D platform edugame accessible only to staff, recreating the diagnostic path of real patients to build empathy, understanding, and pride in the company mission.
Achievements
- Employee-only access with secure authentication
- Multi-level 2D platform retelling the patient’s diagnostic journey
- Collectible medical records that unlock Fabry insights and best practices
- Narrative choices that foster empathy toward patients and caregivers
- Internal analytics to measure appreciation and training completion
